Our Story

Green and Stone of Chelsea was first established on the King’s Road in Chelsea in 1927. Since then we have expanded our framing department into our own shop at 122 Fulham Road, focusing on high quality, hand made frames.

We are a bespoke service with extensive experience framing diverse objects, from moon rock to wedding embroideries and all the artworks in-between. We work closely with clients to meet their specific needs, using conservation-grade materials like acid-free tapes, mountboard, and UV-protective/non-reflective glass and acrylic. 97 years later Green & Stone's ethos remains unchanged. We aim to provide personalised solutions, through our traditional style service, ensuring every piece is framed to the clients specifications.

  • Green & Stone has been described as one of the most friendly and enchanting shops to visit in London and we are delighted to say that our staff (all exhibiting artists) are always on hand to offer expert help and specialist advice about materials and techniques. Divided over two floors, our lower ground floor carries a wide range of easels, paper, sketchbooks, acrylics, pastels, technical drawing canvas and stretchers alongside craft rooms dedicated to modelling, card making, fabric and glass painting plus materials and activities for young children. For the serious artist, Green & Stone’s independent status ensures we can offer the finest materials available and source specific items upon request.

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  • Today we operate from our shop on the Fulham Road as well as other workshops across south London. We offer a completely bespoke service on frames including superior gilding, ornate swept frames, as well as modern frames to suit your work. We use only the best quality conservational materials, acid-free mountboard and UV protective glass to ensure the longevity of your artwork.

    FRAMING CONSULTATIONS:

    To book a consultation with Katie in the framing department downstairs, either ring the shop or email Katie at framing@greenandstone.com. A consultation requires bringing in your artwork(s). If you have a clear vision of what you would like we can work out how to bring that to life, but Katie is also an expert in providing advice to the undecisive regarding shape, size, finish and more to find the frame that would suit your work best.

    LEAD-TIMES:

    As everything is completely handmade and all materials are sourced individually, lead time is roughly 8 weeks. During busy period, such as Christmas, our lead-times increase. Please see below.

    CHRISTMAS:

    At Christmas, any gilded or ornate frames must be ordered by 1st November. All other frames must be ordered by 15th November in order to guarantee them before Christmas.

    If you are making a large order, please contact the framing department well in advance in order to avoid disappointment as whilst these are the deadlines, if there is a high demand for frames we will need more time.

    ARTISTS EXHIBITING AT THE GALLERY AT GREEN & STONE:

    We love working with artists to frame large bodies of work.

    Artists exhibiting at the Gallery who want to frame their exhibiting work should get in touch 16 weeks before the start of their exhibition to book a consultation.

    For local artists exhibiting, Katie is able to make studio visits to measure large bodies of work and can bring a selection of pre-arranged samples.

  • GREEN & STONE of CHELSEA est. 1927

    Green & Stone of Chelsea, picture framers and supplier of specialist art materials, was first established on the King’s Road in Chelsea in 1927 when Mr Alfred Green and his sons Alfie and Peter were invited to work from the Chenil Gallery by its directors, Augustus John and Bernard Shaw.

    In 1934, Green & Stone relocated a 5 minute walk away to 259 King’s Road, a premises previously run as a shop for the Women’s Suffragette Movement. From here Mr Green and his sons continued to run the shop primarily as a picture framing business, offering only a small selection of art materials.

    In 1972 my father, Mr Rodney Baldwin, first set foot in the store as trainee manager, eventually buying the business from the Greens in 1978. Since then, he oversaw the successful growth of the framing department, focusing on high quality, hand made frames. The most marked change in the business was the growth of the art materials section. This has increased tenfold, making Green & Stone one of the largest retailers of Fine Art Materials in Europe. Yet its expansion has not led to the business losing any of its traditional charm, Mr Baldwin’s ethos of old fashioned, high quality service is paramount to the shop’s raison d’être.

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